Strategy

Strategy

If you’re launching a new brand or product, charting a new direction, or simply fixing what didn’t work – it all starts here.

We’ll take a deep dive into every facet of your company: Value proposition, strengths, weaknesses, customers, and competitive landscape. Then we’ll develop the right plan and tactics to achieve your goals, with a laser like focus on achieving the ROI you’re looking for.  

Comprehensive Marketing Strategy

This is the foundation of everything else. Who, what, where, when, why. 

The strategy looks at some of the same things the brand book does, but this has a greater emphasis on tactics.

  • Goals and objectives
  • Customer analysis
  • Competitive landscape
  • Tactical plan
  • Metrics

Product or Service Launch

Taking a new product to market requires meticulous planning. Our team has tremendous experience, and we will come up with a roadmap to dominate.

  • Messaging
  • Segmented targeting
  • Go to market strategy
  • Promotion plan
  • Key metrics

Execution

Website + Content + Social Setup

You own the strategy, but need helping making it happen.

Digital Marketing

Facebook, Instagram, Twitter, Snap, SEM, ads….and now, TikTok?!

The digital space is changing everyday. Rather than trying to keep up with it yourself, why not hire a team that focuses on it everyday?

  • Social media management
  • Online advertising (Facebook, Instagram, Google/Bing, display ads, and more)
  • Email campaigns
  • Integrated digital campaigns (social + email + more)
  • Ecommerce sales and new customer acquisition
  • Website development (WordPress and Shopify)
  • Blog creation and management
  • Web copy/messaging

Staff Augmentation

Need a pinch hitter? Put us in, coach!

  • Transitional marketing support
  • Backfilling
  • Subject matter experts
  • Product launch
  • Projects
  • Event management

Brand Development

Service + Support

Companies evolve. Products and services change. Acquisitions take place, and investments are made. Is your brand still accurately representing your company? Do you customers choose you over the competition, time and time again?

A brand is a promise. Let’s make sure that your promise compels your customers .

Brand Book

Consider this required reading for everyone on your team. In this book, you’ll find everything you need to tell your story, delight your customers, and deliver on your brand promise time after time.

  • Value proposition
  • Strengths and weaknesses
  • Core messaging
  • Voice and tone
  • Differentiators
  • Audiences/personas
  • Competitive positioning

Brand Implementation

Let’s make your brand come alive. We can create all the marketing assets to consistently represent your company.

  • Brand development (logo, look and feel, style guide)
  • Website development
  • Collateral creation (sales presentations, sales sheets, landing pages, and more)
  • Copywriting

Book a 30 minute FREE consultation.

Let us hear your story and see where we can help.

Email sameer@khaanamarketing.com with:

  • Your name, email, and phone number
  • A  little bit about what you’d like to discuss
  • A few times that work for you (including your time zone).

We’ll be in touch to setup some time!